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Gladly is building a sense of community for HOA members.

Gladly is a tech start-up building an online community for home owners that is quick, easy and engaging. The name evokes what a neighbor might say when asking for help and we felt the logo should do the same. The identity is modern, cool and friendly that attracts professional managers as well as people in the neighborhood.

A smiley G character creates a vibe that’s happy and approachable, and helps to create brand recognition on social media.

The set of colorful square business cards and brochures add an element of fun to the materials. A twist on a popular saying for the tagline helps complete the picture.